In this case study we examine how a mid-dollar program can be positioned by meeting the emotional needs and intellectual interests of donors through story-based and donor-centric messaging.
How do you take media and translate it into something that will work on a professional level to engage your donors?
How do you keep your audience engaged so you don’t lose interest and subscribers?
Before you declare direct mail dead in this digital world, do what we did: measure the impact of offline communications on online giving.
When it comes to charitable giving, the year always seems to slip by, and suddenly it’s December and I find myself frantically writing checks to my favorite charities to make the December 31st tax deadline.
With the start of a new year, you should take a look at your 2016 fundraising goals and think of what challenges may lay ahead.
Stop telling donors what they want to hear and start telling them what they need to hear.
Online giving is increasing each year. Having an easy and optimized donation form will help increase your donations.
Follow these 8 simple steps for a more successful year-end campaign.